Associate Strategic Analyst (Entry Level)
Company: EAB (Education Advisory Board)
Location: Washington
Posted on: April 25, 2025
Job Description:
Associate Strategic Analyst (Entry Level)Location: Washington,
D.C.Number: 602785Job Category: MarketingJob Department: Enrollment
ServicesJob Family: Campaign Strategy, Targeting & DemographicsJob
Type: Full TimeLevel: ExperiencedAt EAB, our mission is to make
education smarter and our communities stronger. We work with more
than 2,800 institutions to drive transformative change through
data-driven insights and best-in-class capabilities. From
kindergarten to college to career, EAB partners with leaders and
practitioners to accelerate progress and drive results across
enrollment, student success, institutional strategy, data
analytics, and advancement.The Strategic Analysis team is focused
on optimizing partner campaigns and creating impactful
program-level reporting and presentations for our partner services
and sales teams. As an Associate Strategic Analyst, you will
gather, analyze, and interpret campaign results and other market
factors to measure the effectiveness of direct marketing programs
and partner performance, providing proactive audience and marketing
recommendations to generate the greatest return on investment.At
EAB, Associate Strategic Analysts work on one of three teams:
- Enroll360 Team utilizes an ecosystem of best-in-class
enrollment solutions to help colleges and universities expand their
reach and engage more right-fit students.
- Adult Learner Recruitment Team combines strategic support with
custom lead generation and responsive, choreographed marketing
campaigns at scale to help partners meet graduate and adult
enrollment goals.
- Advancement Team delivers to partners a personalized donor
experience, increased levels of giving, and expands the advancement
staff productivity.This role is open to candidates in Richmond, VA
or Washington, D.C. Team placement is determined by business need
at time of hire.Primary Responsibilities:
- Develop marketing strategies from an audience and product
standpoint, providing customized campaign recommendations to
achieve partners' short and long-term goals.
- Provide data-driven, audience selection recommendations for use
in marketing campaigns.
- Provide proactive analytical and monitoring support to
partner-focused account teams; diagnose and identify immediate
improvement and up-sell opportunities.
- Clearly communicate campaign performance results to account
teams and management; develop comprehensive partner presentations
to create compelling, holistic analysis which demonstrates EAB's
value and ROI.
- Use a variety of statistic, analytic, data visualization tools
to project, monitor, report campaign strategy outcomes.
- Utilize data visualization tools to create reports and
dashboards.
- Serve as analysis thought leader in internal partner services
meetings.
- Understand the higher education landscape and leading practices
in direct & digital marketing as well as EAB's products and
services utilizing a data-driven approach to achieving unique
institutional goals of our higher education partners.
- Perform other related responsibilities as assigned.Basic
Qualifications:
- Bachelor's degree in an analytically related field (e.g.,
mathematics, statistics, engineering, computer science, economics,
business, etc.).
- Demonstrated ability to think analytically and
conceptually.
- Experience developing compelling presentations and
communicating insights to inform and influence business
decisions.
- Experience conducting analyses (medium agnostic).
- Excellent interpersonal, verbal, written, and persuasive
communication skills.
- Strong demonstration of deductive reasoning.
- Experience conducting analyses using Excel.Ideal
Qualifications:
- Professional or educational background in analysis of marketing
programs or higher education.
- Experience in a direct marketing environment.
- Experience using data visualization tools, such as Tableau,
MicroStrategy or ESRI.
- Self-starter with a real drive for impact and an
entrepreneurial mindset.
- Solid technical database knowledge and experience applying SQL
concepts.
- Commitment to embracing a continual learning environment and
contributing to a dynamic and welcoming culture of fairness,
authenticity, and belonging in support of EAB's mission, values,
and aspiration.Compensation:The anticipated starting salary range
for this role is $49,500 - $57,500 per year. Actual salary varies
due to factors that may include but not be limited to relevant
experience, skills, and location.Consistent with our belief that
our employees are our most valuable resource, EAB offers a
competitive and inclusive benefits package. Our benefits currently
include:
- Medical, dental, and vision insurance plans; dependents and
domestic partners eligible.
- 20+ days of PTO annually, in addition to paid firm and floating
holidays.
- Daytime leave policy for community service and flextime for
fitness activities (up to 10 hours per month each).
- 401(k) retirement savings plan with annual discretionary
company matching contribution.
- Health savings account, healthcare and dependent care flexible
spending account, and pre-tax commuter plans.
- Employee assistance program with counseling services and
resources available to all employees and immediate family.
- Wellness programs including gym discounts, incentives to
promote healthy living.
- Paid parental leave with phase back to work program for
birthing and non-birthing parents.This opening is not eligible for
visa sponsorship at this time; EAB will thus consider candidates
who possess U.S. work authorization that does not require
employment-based visa sponsorship now or in the future.At EAB, we
believe that to fulfill our mission to "make education smarter and
our communities stronger" we need team members who bring a
diversity of perspectives to the table and are committed to
fostering a workplace where each team member is valued, respected
and heard.To that end, EAB is an Equal Opportunity Employer, and we
make employment decisions on the basis of qualifications, merit and
business need.
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Keywords: EAB (Education Advisory Board), Harrisburg , Associate Strategic Analyst (Entry Level), Professions , Washington, Pennsylvania
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